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Melinda, Intan and Hamid, Rahmat Solling and Maszudi, Edi (2025) The Role of Interaction, Entertainment, and Customization in Increasing Brand Engagement and Brand Loyalty of Skintific Students on TikTok. The Role of Interaction, Entertainment, and Customization in Increasing Brand Engagement and Brand Loyalty of Skintific Students on TikTok, 7 (3). pp. 2249-2264. ISSN P-ISSN: 2686-262X; E-ISSN: 2685-9300
Saputri, Arini and Hamid, Rahmat Solling and Dewintari, Putri (2025) ROLE OF SOCIAL MEDIA INFORMATION QUALITY, FREQUENCY OF USE, AND POLITICAL MARKETING IN INCREASING TRUST AND POLITICAL ENGAGEMENT AMONG GEN Z WOMEN. ROLE OF SOCIAL MEDIA INFORMATION QUALITY, FREQUENCY OF USE, AND POLITICAL MARKETING IN INCREASING TRUST AND POLITICAL ENGAGEMENT AMONG GEN Z WOMEN, 6 (1). pp. 151-168. ISSN 2721-2971
ferdianto, muhammad and Hamid, Rahmat Solling and Maszudi, Edi (2023) PERAN E-WOM, LIFE STYLE, KEPERCAYAAN, DAN CONTENT MARKETING DALAM KEPUTUSAN PEMBELIAN GENERASI MILENIAL FACEBOOK (MARKET PLACE). PERAN E-WOM, LIFE STYLE, KEPERCAYAAN, DAN CONTENT MARKETING DALAM KEPUTUSAN PEMBELIAN GENERASI MILENIAL FACEBOOK (MARKET PLACE), 10 (1). pp. 198-210. ISSN 2356-3966
Sarpiana, Sarpiana and Hamid, Rahmat Solling and Maszudi, Edi (2023) Pengaruh Viral Marketing, Media Pemasaran Online, Kepercayaan Pelanggan Terhadap Keputusan Pembelian Tiktokshop. Pengaruh Viral Marketing, Media Pemasaran Online, Kepercayaan Pelanggan Terhadap Keputusan Pembelian Tiktokshop, 6 (2). pp. 1359-1367. ISSN 2599-3410
