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Melinda, Intan and Hamid, Rahmat Solling and Maszudi, Edi (2025) The Role of Interaction, Entertainment, and Customization in Increasing Brand Engagement and Brand Loyalty of Skintific Students on TikTok. The Role of Interaction, Entertainment, and Customization in Increasing Brand Engagement and Brand Loyalty of Skintific Students on TikTok, 7 (3). pp. 2249-2264. ISSN P-ISSN: 2686-262X; E-ISSN: 2685-9300
Angreni, Novi and Maszudi, Edi and Adil, Adil (2025) THE INFLUENCE OF BRAND TRUST, LIVE PROMO, AND PRICE ON CONSUMER PURCHASING INTEREST IN TIKTOK SHOP IN THE SOUTH SULAWESI REGION. THE INFLUENCE OF BRAND TRUST, LIVE PROMO, AND PRICE ON CONSUMER PURCHASING INTEREST IN TIKTOK SHOP IN THE SOUTH SULAWESI REGION, 18 (2). pp. 1113-1126. ISSN 2723-469X
Nur, Padilla and Maszudi, Edi and Hasbi, Andi Rizkiyah (2025) The Influence of Social Media Promotion, Service Quality, Branding, and Price on Consumer Satisfaction in RM. Delicious Foods in Palopo City. The Influence of Social Media Promotion, Service Quality, Branding, and Price on Consumer Satisfaction in RM. Delicious Foods in Palopo City, 7 (1). pp. 468-481. ISSN 2685-9300
Marhum, Nirwandani and Maszudi, Edi and Adil, Adil (2025) INFLUENCE OF LEADERSHIP, ORGANIZATIONAL CULTURE AND DIGITAL CAPABILITIES TO EMPLOYEE PERFORMANCE AT PT. PLN (PERSERO) ULP PALOPO KOTA. INFLUENCE OF LEADERSHIP, ORGANIZATIONAL CULTURE AND DIGITAL CAPABILITIES TO EMPLOYEE PERFORMANCE AT PT. PLN (PERSERO) ULP PALOPO KOTA, 13 (1). pp. 83-98. ISSN 2477-1767
Ridwan, Rasmi and Maszudi, Edi and Adil, SE, Sy, MM, Adil, SE, Sy, MM (2025) THE EFFECT OF PRODUCT QUALITY, PRICE AND DIGITAL MARKETING ON CONSUMER SATISFACTION PT SURACOJAYA ABADI MOTOR PALOPO. THE EFFECT OF PRODUCT QUALITY, PRICE AND DIGITAL MARKETING ON CONSUMER SATISFACTION PT SURACOJAYA ABADI MOTOR PALOPO, 26 (1). pp. 551-565. ISSN 2621-4210
Warda, Warda and Maszudi, Edi and Pratiwi, Indah (2025) Menelisik Change Management, Work-life Balance, Digital Literacy Ability Pada Kinerja Karyawan BRI Unit Belopa. Menelisik Change Management, Work-Life Balance, Digital Literacy Ability Pada Kinerja Karyawan BRI Unit Belopa, 6 (2). pp. 515-532. ISSN 2715-792X
Fadila, Nur and Maszudi, Edi and Duriani, Duriani (2025) PENGARUH MOTIVASI KERJA, KOMPENSASI DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYARAWAN PDAM TIRTA BUKAE KAB. LUWU UTARA. PENGARUH MOTIVASI KERJA, KOMPENSASI DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN PDAM TIRTA BUKAE KAB. LUWU UTARA, 6 (4). pp. 4637-4645. ISSN 2715-7911
Musnia, Musnia and Hamid, Rahmad Solling and Maszudi, Edi (2023) Islamic Tourism: Peran Atribut Wisata Halal dalam Menentukan Kepuasan dan Loyalitas Wisatawan. Islamic Tourism: Peran Atribut Wisata Halal dalam Menentukan Kepuasan dan Loyalitas Wisatawan, 6 (2). pp. 1890-1900. ISSN 2614-3259
ferdianto, muhammad and Hamid, Rahmat Solling and Maszudi, Edi (2023) PERAN E-WOM, LIFE STYLE, KEPERCAYAAN, DAN CONTENT MARKETING DALAM KEPUTUSAN PEMBELIAN GENERASI MILENIAL FACEBOOK (MARKET PLACE). PERAN E-WOM, LIFE STYLE, KEPERCAYAAN, DAN CONTENT MARKETING DALAM KEPUTUSAN PEMBELIAN GENERASI MILENIAL FACEBOOK (MARKET PLACE), 10 (1). pp. 198-210. ISSN 2356-3966
Sarpiana, Sarpiana and Hamid, Rahmat Solling and Maszudi, Edi (2023) Pengaruh Viral Marketing, Media Pemasaran Online, Kepercayaan Pelanggan Terhadap Keputusan Pembelian Tiktokshop. Pengaruh Viral Marketing, Media Pemasaran Online, Kepercayaan Pelanggan Terhadap Keputusan Pembelian Tiktokshop, 6 (2). pp. 1359-1367. ISSN 2599-3410
Lambae, Anisa and Asryani, Asryani and Maszudi, Edi Analisis laporan keuangan untuk menilai kinerja PAM mangkaluku kota palopo. Analisis laporan keuangan untuk menilai kinerja PAM mangkaluku kota. (Submitted)
